Did Addison Raes Adidas Scandal Hurt Her Net Worth?

August 2024 · 6 minute read

Highlights

Anyone who follows Addison Rae on TikTok knows that the star has made millions from the social media platform. When she starred in the 2021 Netflix comedy He's All That, she entered the acting world and began making even more money.

Of course, even the biggest stars and richest celebrities lose out on deals or movie roles, and sometimes things don't work out the way that they planned. When Addison Rae's Adidas scandal resulted in some harsh comments, it's possible that this might have affected her earning potential. Here's the truth about whether this controversy negatively impacted her net worth.

What Happened To Addison Rae's Net Worth After The Adidas Scandal?

According to Celebrity Net Worth, Addison Rae has a $20 million net worth. Even though she received a lot of backlash during the Adidas scandal, it doesn't seem like her net worth was ever affected. Rae has been working steadily since she came onto the scene.

Rae has only seen her career rise and rise in the last few years. For example, ever since she starred in the Netflix movie He's All That Padgett Sawyer in 2021, she continues to be cast in new projects. She will star in the 2024 movie Animal Friends and plays the main character in Eli Roth's 2023 horror movie Thanksgiving.

Related
Addison Rae's Dad Used To Be Her BFF, Here's Why Things Changed So Significantly
Addison Rae's father did something in 2022 that caused her to unfollow him on social media.

While some criticize TikTok stars and social media influencers when they begin acting, Addison Rae seemed to genuinely want to make this part of her career. According to The Hollywood Reporter, Rae signed a deal with Netflix in 2021 that would allow her to star in several future films. The article also says, according to a source, she made six figures for He's All That.

Addison Rae's Income Streams

TikTok: $50,000-$80,000 for each TikTok (according to Parade)

TikTok: $5 million annual salary from TikTok (according to Variety)

Acting: multi-million dollar contract with Netflix (according to The Hollywood Reporter)

Brands: Addison Rae Fragrance

In an interview with Elle, Addison Rae talked about her acting career and said that she is aware of the negative things that people say about her choosing to star in movies.

Rae said, “In this industry, when you come in and get labeled as one thing... people like to keep you there. Which is understandable, and I get it, but what people don’t realize is I’ve always wanted to do acting, I’ve always wanted to do music. I’ve always wanted to do all these other things that they didn’t really get to see or know, because I just started being known when I was 19 years old."

Related
The Absurd Truth About Yung Gravy's Relationship With Addison Rae's Mom
Rapper Yung Gravy and Sheri Easterling stunned the world after their PDA-filled MTV VMAs appearance.

She continued to Elle:

"People haven’t really seen the background, or the classes I used to take and things like that. So I try to tell myself, ‘You have to work that much harder to get people to take you seriously.’”

However, no one's life is ever totally perfect, and Addison Rae has faced some hardships in her career.

Addison Rae's Social Media Followers

Instagram: 36.9 million

TikTok: 88.8 million

In January 2023, Business Insider reported that Sephora wouldn't be selling Rae's products anymore. Back in 2020, she created Item Beauty, and it sounds like people weren't purchasing enough products for the store to keep it in stock. This affected the amount of money that Rae could earn from this product.

What Should Fans Know About Addison Rae's Adidas Scandal?

In 2022, Addison Rae shared a photo on her Instagram account that promoted the work that she did for the brands Adidas and Praying. Rae wore a bikini that said "Father" and "Son" and "Holy Trinity" and people were offended.

According to NBC News, the main criticism was that the bikini was offensive to those who follow the Christian religion.

Related
10 Facts About Addison Rae's Family And Life
Even Addison's most devoted followers might not be aware of these lesser-known facts

Rae decided to get rid of the photo from her Instagram account. The bikini is still available for purchase on the Praying website and costs $140.

NBC News reported that someone spoke on behalf of Adidas and said "Our partnership with Praying is specific to the limited release of a Supernova Cushion 7 shoe."

While Addison Rae didn't say anything about the Adidas scandal, she did answer a question in an interview with E! News about how she handles people who say mean things online. Since she has been in the public eye for a long time now, it makes sense that she would have some perspective on the subject.

Rae said, "It's something that takes lots of work, and just reminding yourself that you are the way you are for a reason. It's definitely not easy at all times because there is negativity and there are hate comments and people that are just looking to bring you down. But at the end of the day, it's just really about positivity and being happy and loving who you are and embracing that. Your flaws make you who you are and that's what makes you unique."

Overall, Addison Rae seems to focus on the good in her life, even though people often leave harsh comments on her Instagram account or talk about her online. In an interview with Highsnobiery.com, Rae discussed her career and said:

"One thing about me that surprises people is that I am just as happy as I am in the pictures. I try to always be positive, and people think that's not real. No matter what situation I've been in my entire life, good or bad, I've always [known] that things pass and get better.”

Addison Rae has had another big scandal over the years. In 2021, Buzzfeed reported that she joked about working as a journalist. She tweeted "I studied broadcast journalism in college for 3 whole months to prepare for this moment" and posted photos standing with the UFC logo behind her. People were upset and said that a lot of journalism students have difficulty being hired in the industry, which is unfair since they have gone to school and hustled for so many years.

ncG1vNJzZmivp6x7tbTErZ%2Bippeoe6S7zGibopxdlrGltdKopWaqkZrAbq3Dopuaq12osKK6w5qjZqClp8FutMSrZKedpGLEsL7ToWY%3D